A Proposal from Loree Taylor Jordan’s Addiction University

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Students learn so much more in college than academics. If they about addiction, this will serve them for the rest of their life which is as important as a college degree.”Dr. Debi Yohn, Parenting College Students Exert, www. CollegeWorks101.com

Today’s Students are at Risk

In one extreme case, a student at the University of Wisconsin murdered three roommates because he owed them thousands in gambling debts. The trio had helped him place bets with an offshore gambling company. He had lost $15,000 through gambling and withdrawn $72,000 from his bank account to support his habit before he committed the murders.

Sports wagering, beginning in high school and increasing in college is done by 50% of student-athletes (Engwall, Hunter, & Steinberg, 2003).  Lesieur  (1991) reported 85% of college athletes as having participated in betting and 23% surveyed showed evidence of pathological gambling behavior. 

Consider these facts:

  • In the most recent NCAA study, 78.3% of the respondents reported using alcohol within the past year and that for most; the problem began in high school (2001).
  • Sports betting & gambling addiction are supported by drinking and drug usage and are on the rise in college campus’s around the nation.
  • The prevalence of eating disorders is significant among female athletes (Kirk, Singh & Getz, 2001)

“Ms. Jordan should be commended by college administrators. Her book and message “I never thought addiction could happen to me” is taking a huge step forward in addressing the serious issues of compulsive gambling with students as well as other destructive addictions. Colleges and universities should take on a responsibility to provide information about the dangers of gambling to their students, to think about their own ethics and values, to be sure a student understands where they can go for help if they think they might have a problem.”–Arnie Wexler, Certified Compulsive Gambling Counselor and Past Executive Director of the Council on Compulsive Gambling of New Jersey

Be a hero to college students by sponsoring Loree Taylor Jordan’s Addiction University:  A Program of Prevention Where the Risk is Highest

Loree Taylor Jordan has personally experienced the devastating results of addiction in her own family and has mastered the most effective means of prevention—educating those at risk and those who are part of their environment through her high-energy inspirational speaking engagements.

She speaks with authority, with conviction and connects with her audiences as few others can. “Addiction is an insane disease, entirely treatable, and I want to help stop the insanity from spreading,” says Loree.  Her work has been productive in helping thousands of people nationwide to overcome health challenges, recognize risk factors and assist their family members and students to lead lives free of addiction.

“The epidemic of addiction on college campuses today is of great concern to me, says Loree.  “It’s not just drugs, of course, but the prevalence of alcohol abuse, compulsive eating disorders and the fact that more and more students are becoming addicted to online gambling and sports betting. The statistics are staggering.  Because these peer environments often encourage, condone or conceal these self-destructive behaviors, it’s particularly urgent to bring this message to them now.”

Fortunately for America’s students, university athletic departments and student health service professionals are eager to address the issue head-on.   More of them are realizing the truth in the old saying in recovery, “insanity is doing the same thing over and over and expecting a different result.”  They are now determined to do something different and are making it a priority to bring Loree Taylor Jordan to their campuses.

Addiction University Curriculum

“I Never Thought Addiction Could Happen to Me:The 3 Secret Addictions that are Destroying the Lives of College Students and What to do About it!”

Loree Taylor Jordan will provide her special brand of informative, straight-talking, inspiring presentation on all forms of addiction, how to recognize signs of an addictive personality and how to live a healthy life free from addiction.   When speaking to audiences, Loree is sometimes accompanied by individuals who have battled their own addictions and are willing to share their stories.

Each campus visit consists of two special interactive 45 to 90 minute programs with Q & A custom designed to address specific issues facing each college campus, to educate, empower and inspire students, faculty and administration.  Both of these presentations will incorporate personal compelling stories of the long-term effects of drug addiction and the power of recovery.

Faculty and Staff

  • Understanding the disease model of addiction vs. power of choice (choosing to bet on sports, binge drink or use drugs)
  • Recognizing the secret signs of addictive behavior in students
  • Suggested strategies for implementing a non-judgmental & non-threatening accountability system to avoid enabling a student in their addiction
For Students
  • Understanding the disease model of addiction vs. going along with the crowd
  • Recognizing the signs of addictive behavior in themselves or fellow students
  • How to best utilize campus resources to find and to get help

Each program is preceded by a campus walk around to interview students for pre-program information and assess the available student resources. This also enables the customization of these presentations to the specific needs of the individual campus.

“Prevention programs are effective in reducing drug abuse”–U.S. government’s National Institutes of Health-National Institute of Drug Abuse

Drug addiction is a preventable disease. Results from NIDA-funded research have shown that prevention programs that involve the family, schools, communities, and the media are effective in reducing drug abuse. Although many events and cultural factors affect drug abuse trends, when youths perceive drug abuse as harmful, they reduce their drug taking. It is necessary, therefore, to help youth and the general public to understand the risks of drug abuse and for teachers, parents, and healthcare professionals to keep sending the message that drug addiction can be prevented if a person never abuses drugs.

The Sponsorship Opportunity

Your company can be a hero to the younger generation! 

Participation as a sponsor of Loree Taylor Jordan’s Addiction University affords your company an exceptional opportunity for make a meaningful contribution to help combat addiction on college campuses as well as to associate your company’s brand with an energetic audience of young consumers who will be in attendance.

  • Align your company with the cause of healthy living among an audience that is young and a potential market for your brand
  • Associate your company with a high quality, nationally-recognized inspirational speaker
  • Benefit from high visibility recognition in all promotion of the Addiction University program
  • Exclusivity in your category:  no competing company may sponsor the presentation(s) you underwrite

Your company receives tangible benefits—which can be tailored to meet your specific needs.

It is our utmost desire to ensure that your sponsorship achieves your company’s strategic community relations and marketing objectives, so we would be most pleased to discuss with you how we can tailor the benefits of your participation to meet your specific needs.  We regard our menu of sponsorship benefits as just the starting point for our conversation with you about how we can help you make the most out of your involvement

As a Sponsor, your company will not only enjoy the satisfaction of communicating a vitally important message, but will be afforded an exceptional opportunity to connect with a valuable market of for its products and services and to reinforce the strength of its brand with those who will be in attendance.  We have crafted a sponsorship package that we believe provides your company with an especially high degree of prominence in all aspects of the program.

From enduring first impressions of your logo on the home page of our website to including it on all marketing materials promoting the program, from front-and-center media attention in news coverage and press releases to the live public introduction of your representatives at the presentation, from recognition on curricular materials provided in advance to the college to logos on souvenir handouts distributed to all attendees, your company will be treated to maximum visibility throughout the event.

Addiction University Sponsorship

Sponsorship Benefit Community (annually) Intercollegiate
(annually)
Regional Tour (annually) National Title (annually)
Organizational logo and link on the Sponsors section of the website
Use of marketing materials and logo for self promotion as AU sponsor
Promotion via Addiction University blog
Inclusion with logo / link in newsletter promotions
On-site sales, sampling, couponing, inclusion in gift bags
Mentioned as a sponsor in pre and post-event publicity
Distribution of promotional materials like shirts, pens, notebooks, lanyards, or coupons supplied by sponsors  
Inclusion in PR materials announcing event to media  
Branding on Addict University staff Clothing, signage, access to database, award presentation  
Inclusion of logo and name in handouts, programs, and slides  
Product representation at Staff / Parent events connected with opportunity  
Specialized 20 second audio commercial in podcasts    
Acknowledgement as sponsor in movie shorts and AU promos    
Complimentary admission to the presentation and workshop for your company’s representatives    
Opportunities to sponsor podcast events, webinars, and books for limited distribution    
Link to your infomercial (produced by sponsor) from our website      
Product endorsement as “Addiction University” approved      
Naming Opportunities and Branding for: speaker lounges, after parties, guest VIP reception featuring Loree Taylor Jordan      
Photo opportunity and Complimentary autographed books      
Charitable tie-ins for cause-related marketing benefits      
Sponsorship Investment Annually $10,000 $25,000 $50,000 $100,000

Loree Taylor Jordan:  In Her Own Words

As the police escorted my son, Chris down the hallway I felt the tears welling up in my eyes. I could hardly look his way. When the officer addressed me to tell me that my son was in possession of crystal meth my heart sank. When I looked up and saw Chris’s hands behind his back and the glistening of the metal handcuffs I dropped to my knees sobbing uncontrollably. I looked up and I caught Chris’s eye. “Sorry mom,” he said softly as the cops took him out the front door.

I just lay on the floor for about an hour just sobbing from my gut. This was too much.  How much more was I to take? We were so close. We were just hours away from Chris checking himself into a drug rehab. No it was my youngest son and he had been arrested so many times before and it hurt like hell! How could this continually happen? It happened again because my son suffers from the disease of drug and alcohol addiction.

Let me start at the beginning.  My life script with my parents for the first 16 years of my life was very volatile.  My father was a raging alcoholic and my mother was stuck in severe co-dependency. When I say volatile, I mean severe, bordering on life threatening; an environment of trauma, physical abuse, and verbal abuse. My sister and I were terrified of my father and rightly so; he physically abused us as well. Being hit, slapped, or kicked was as normal in our house as taking out the garbage. If furniture was not flying it was a slow night.

When I was sixteen years old my mother was diagnosed with breast cancer. In the midst of her trying to save her own life, she finally put an end to a miserable marriage and proceeded with a divorce. My parents were divorcing after 19 years of marriage.

I was in so much emotional pain that I didn¹t know what to do with myself. I couldn’t cry, I couldn¹t express my emotions.  I was frozen inside like a Popsicle, but on the outside I looked as if I had it all together. I was outgoing, well liked at school, dating the captain of the football team, and performing well in speech and drama (my favorite subjects). I looked and acted like a normal teenager on the outside but in secret I was carrying on an insane life with a food addiction. Throughout high school I was gorging on sweets and then starving for days then binging on sugar as if there was no tomorrow. I was insane with my eating addiction. I could sneak cookies out of the cookie jar with the precision of a brain surgeon!

When I was only 18 my mother finally lost her battle to breast cancer and passed away. It was the end of my life, as I had known it. I was literally homeless. Four years later I was newly married, my infant son, Brandon, was just 2 months old, I was dealt another tragic blow that would change my life forever. I was told that my 64-year-old grandma Tina had been found raped and brutally murdered.

This was a set up for me to continue my food addiction and eating disorder. Food and more food, more compulsive starving—it was the only way I could cope with my unresolved feelings.

I was a young wife in my 20s with two young adorable sons and in a verbally and abusive marriage. I was such an emotional wreck that I would go days without eating or binge eat and I was very depressed. I finally sought counseling to deal with my emotions of a crumbling marriage. I began to learn about how my history with my alcoholic father was a precursor to a codependent marriage with my husband.  My exact words to the therapist in my denial were “I know my dad drank a lot but he was not an alcoholic.”

That was the beginning of my 20 year journey to sanity, recovery and learning about the family disease of alcoholism and addiction. The disease that had tormented my whole life. Through that discovery much to my shock I also realized that the man I was married to (my former husband and my boys’ father) at the time was suffering from alcoholism as well.

I began to go to recovery meetings OA (Overeaters Anonymous) and Al-anon (For families of alcoholics) to get help for my eating disorder and my codependency issues with alcoholism. I then began to take my young boys to counseling to teach them about their emotions, feelings and about addiction.

My sons were counseled that because of their family¹s genetic history with alcoholism they had a 100% chance of becoming addicts if they decided to experiment with alcohol or drugs. 

Even with counseling, tough love meetings, and doing everything I could as a responsible parent to avoid all these consequences I had the disease of addiction fighting me at every turn. How could my former husband help either of his sons even though he did care about them when he couldn¹t deal with his own alcoholism? My boy’s father did not choose the path of recovery and when the boys were 15 and 16 I divorced him.

Their acting out behavior, drinking, drug use, lying, sneakiness, testing my limits and boundaries. If I did not have a program of recovery, a therapist and support to understand the disease of addiction I would have lost my mind. There were many days I thought I had gone insane. I learned to hate the disease of addiction but not the person my sons whom I love and still love dearly.

Both of my sons Brandon and Christopher admitted to experimenting with drugs and alcohol in their early teens and the addiction battle was on. Who would win? Chris who is now 28 and admitted to drinking and smoking pot as early as age 12 and being introduced by a friend to crystal meth at age 14.

Brandon, now 30, went into rehab at 21 when he was followed into our driveway, scraping guard rails on a very windy road in the Santa Cruz mountains, and issued a DUI by the police that had followed him. He was so inebriated he doesn’t remember how he got home. He was lucky he did not kill himself or anyone else for that matter.

At one point when Chris was in one of his many stays in rehab I asked him in family group therapy to accompany me to the funeral home to pick out his casket. That way, if I ever got the call to identify his body after a drug overdose I would know what he would want for his funeral. Everyone in the group including Chris was in utter shock that I would be so brutally honest and ask such a thing but this is a brutal reality with addiction.

One of my dearest friends (I consider her family) had to go pick up her daughter’s body while she was living at college and plan her funeral. She had committed suicide after a long battle with an anorexic eating disorder. My friend is so strong but this has been one of the hardest crosses she as ever had to bear losing her precious daughter so tragically as an indirect result of addiction.

This is hard to communicate to you at your age because you are young. You have your whole life ahead of you and you don’t think addiction or anything like this could ever happen to you, but parents bury their children every day. I thank God every day that I have not been one of them.

Words can’t even begin to express what a long hard painful road this has been in recovery, healing the wounds with my father, losing a marriage and letting go of my former husband, and both my sons’ drug & alcohol addictions.

One of the things I wanted so much in life was to be happily married. When I started dating my current husband, Frankie, he smoked pot recreationally and that was a huge issue for me. It started to become a real deal breaker for me but that was just the tip of the iceberg. Little did I know he was keeping a deeper darker secret. He was a leading the life of a compulsive gambler, betting on sports events.

I knew something wasn’t right many times in my gut but this addiction got past me in the beginning because you can place a bet on the phone or online in just a few minutes in secrecy. There are no visible physical signs, red eyes, slurred speech or anything else to let on about this secret addiction if you don¹t have access to a person’s phone records or bank accounts etc.

What guy doesn’t like to watch sports right? How did I know he was betting and losing his shirt on all these games in the beginning? Well that has all changed.

My core message, without judgment or blame, is addiction is a treatable illness, not a moral weakness and there is hope!  As I open my heart and those that have shared their personal experiences, feelings and struggles, we are real human beings living with addiction either with someone we love or in our own lives.  Even though I don’t know you personally I do care and I am here to share my experience, strength and hope. Welcome to the journey, of addiction education. Welcome to the solution to save lives!

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National Eating Disorder
Awareness (NEDA) Week
Feb 20-26, 2011

Our aim of NEDAwareness Week is to ultimately prevent eating disorders and body image issues while reducing the stigma surrounding eating disorders and improving access to treatment. Eating disorders are serious, life-threatening illnesses — not choices — and it’s important to recognize the pressures, attitudes and behaviors that shape the disorder.

NEDAwareness Week is a collective effort of primarily volunteers, including eating disorder professionals, health care providers, students, educators, social workers, and individuals committed to raising awareness of the dangers surrounding eating disorders and the need for early intervention and treatment.
www.nationaleatingdisorders.org

"WOW! Until hearing Loree, I never realized how a student could seem totally fine on the outside but on the inside they're experiencing an addictive behavior. Loree has a message that both students and staff must hear and could help to save lives!"

-James Malinchak, "Two-Time College Speaker of the Year!" Co-Author, Chicken Soup for the College Soul

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